In the hustle and bustle of everyday life, it’s easy to forget to take care of and prioritize the most important person—you! Prioritizing self-care is not just a trend; it’s a vital practice for unlocking your best self and achieving a balanced and fulfilling life. It starts with recognizing the importance of your health and […]
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“Don’t concentrate on your competitors, concentrate on your customers.” — Jeff Bezos. Ever stopped to wonder why Amazon still remains king amidst failed partnerships, criticisms, and claims of terrible working conditions in their warehouses and lawsuits? They prioritize their customers over competitors. How it all started. Amazon is an American technology company engaged in e-commerce,
Customers over competitors: How Amazon gained dominance. Read More »
Multilinks Communications Limited, a pioneering Nigerian internet service provider, with over one million subscribers, was founded in 1997 to offer innovative telecommunications services, including handheld and fixed wireless telephone services integrated with high-speed internet. It kept changing owners: from Telkom South Africa to Helios Investment Partners and eventually Visafone in 2011, which led to its
From Dominance to Obscurity: The Story of Multilink Communications Limited Read More »
For over three decades, Sumal Foods, popularly known as Yale Foods, has exemplified resilience, innovation, and an unwavering commitment to quality in the food (snacks) industry. From its humble beginnings to becoming a household name, Sumal Foods’ journey is a testament to strategic adaptability and customer-centric values. Every Gen Z grew up eating snacks made
BACK STORY 2go used to be one of the biggest and most widely used social platforms in Africa as far as 2007, with over 5 million downloads on Play Store alone, with access to over 1,500 devices with features and access to connect with people far and wide in Africa. But, something happened! 2GO failed
Once upon a time, in the early 2000s, BlackBerry was the king of the smartphone world. If you were a professional, a politician, a celebrity, or one who just wanted to be seen as “woke,” you very likely possessed a “BlackBerry.” Its unique physical keyboard, secure email, and cool messaging app features were unbeatable, however,
BlackBerry’s Big Rise and Hard Fall: Essential Lessons for Today’s Brands. Read More »
When starting a business, one of the crucial steps is selecting an appropriate business model. It’s important to note that this decision isn’t a one-time event but an ongoing process that demands flexibility, adaptation, and responsiveness to changing market dynamics and customer needs. Here are some methods you can employ to select the right business
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Running a successful business requires dedication, careful planning, and effective execution of strategies. While launching a business is an achievement in itself, the real challenge lies in keeping it running and thriving in the long term. In this educational content, we will explore essential strategies that can help you keep your business on the path
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You are a person of value when you have something to offer to the world, something that can make a positive impact in the lives of others. It means that you are not just a consumer, but a creator. It means that you are not just a follower, but a leader. It means that you
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